Livestream Premium and Enterprise customers have the ability to stream their Livestream events directly to Facebook. However, you may notice that your Facebook viewers are not seeing your stream.
This could be because of the privacy settings you permitted Livestream to access from Facebook when you first connected your account. If you have any intention of streaming to an audience beyond yourself or your Facebook friends, you should set the default audience option to Public.
You will still have the ability to choose with whom you share each Facebook Live stream before you go live. This setting just allows you the full range of options later.
You can change this default setting by logging into Facebook and going to your Facebook settings.
Then choose Business Integrations from the left side menu.
Find Livestream Broadcast in your app list and click View and edit.
In the window that pops up, scroll down and change your visibility and post audience to Public, then save your settings.