While you can go live to your Facebook pages and groups at any time, many publishers on Facebook prefer to use Facebook's Scheduling feature so that their followers have prior notice and are more likely to watch their live event.
Schedule a Live Video on Facebook
In order to stream from Studio to a scheduled live video on Facebook, you will first need to create the scheduled post on Facebook.
Once your live video is scheduled, you can configure Studio to stream to it.
Go Live to Your Scheduled Live Post
In Livestream Studio, navigate to the Stream tab, select Facebook and log in to the same account. Select your page under Post As, and then open the Stream To dropdown menu. Your scheduled live video post will appear there.
Select that live event. If you need to stay live for longer than four (4) hours--Facebook's limit--then check Continuous live. Please note that your video on demand will not save onto your page's timeline if you select this option.
Click Advanced Settings to configure further audience settings and select which network to use, if you have multiple available.
When you have finished configuring your settings, click Done.
Give your stream a title and choose a streaming quality. Then click Go Live in the bottom right corner.
When you edit your scheduled post on Facebook, you can see your stream come in and monitor it. However it will not appear live on your timeline until the time you schedule your post to go live.
A countdown will appear on your live post within 3 minutes of your scheduled time.
When the countdown hits zero, your stream will appear in your timeline automatically.